Billboard is a weekly American magazine devoted to the music industry.
Founded in Cincinnati in November 1, 1894, Billboard Advertising magazine was a trade paper for the bill posting industry, hence the magazine's name. Within a few years of its founding, it began to carry news of outdoor amusements, a major consumer of billboard space. Eventually Billboard became the paper of record for circuses, carnivals, amusement parks, fairs, vaudeville, minstrels, whale shows and other live entertainment. The magazine began coverage of motion pictures in 1909 and of radio in the 1920s. in February 1897, the magazine's name was shortened to The Billboard.
William John Hilliar began editing a "Magic" column for it. Other contributors included and Felix Bley, Mark Henry (Henry Marcus, in early 1920s), Bill Sachs (1930s-1940s), Vivian St. John (1940s), and Milbourne Christopher (late 1940s).
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